How to Use a Photography Questionnaire to Build Rapport With Your Clients
A photography questionnaire is a powerful way to build rapport with your clients and help them feel supported by you throughout their session. It allows you to find out their priorities, preferences, and expectations.
You can also use questionnaires to ask clients for testimonials and feedback after your work is completed.
Know Your Audience
A photography questionnaire is a handy way to collect essential information from your clients prior to their photoshoot. It can help you gather their address, names of people who will participate in the shoot, their children’s ages, and their relation to each other.
It can also help you to determine if their kids are shy or if they have a favorite sports team that they love to watch. Knowing this information helps you to create a more personalized client experience for your clients. This is because it will enable you to meet their expectations and will make them feel that you truly care about them. All the important details are in one place for you to reference, so you can prepare for their session like a pro!
Know Your Goals
Questionnaires are a great way to organize client information, questions and feedback. They provide a highly personal and intimate insight into who your clients are and what they want from you, which allows you to offer more individualized service to your clients.
Goals that fall into the medium category include new techniques that you’d like to learn or large photographic projects that take weeks, months or even years to complete. These are the type of goals that will help you move forward in your photography career.
Goals that fall into the long-term category are the big picture objectives, such as establishing your own recognizable style or seeing your work hanging in galleries. These are the goals that will help you achieve your overall vision for your photography career.
Know Your Budget
Whether you’re a wedding photographer, portrait photographer, or someone who offers product photography, knowing your client’s budget is vital. It’s important to figure out how much it costs to produce a session (hourly rates, equipment rentals, etc), and then to add on your licensing fees to determine what you can reasonably charge for your work.
Using a questionnaire is an easy way to collect all of this information before a shoot. Then, you can be sure that your pricing model covers all of your costs and includes a profit for your efforts. Having this data also helps you understand the pricing models of your competition and what they may be charging their clients. This will help you make better decisions about your business and how you manage your finances.
Know Your Style
Questionnaires are a convenient and organized way to collect information from clients before their photoshoot session. With a well-designed template, you can find out if they would like to include family members, their relation to each other, whether they want to take photos indoors or outdoors, and many more details that will make your job easier.
Questions like these are crucial for photographers to have in their client questionnaires. It will help them prepare for their shoot and deliver exceptional service. It also helps them build trust with their clients. The best part is, they can automatically schedule their questionnaires for the most convenient time for their clients. That way, they don’t have to worry about forgetting to send their forms. Get a 14-day free trial of Bonsai’s Form Builder to create and manage your photography client questionnaires.
Know Your Expectations
Using a questionnaire gives your clients the opportunity to tell you what they want from their session. They can explain their preferred locations, compositions, and outfits. It allows them to share their wildest ideas and ensures there are no surprises on the day of the shoot.
It also helps you avoid any issues arising during or after the photoshoot by managing client expectations. This is especially important if you’re providing more complex services such as creating editorial images or producing albums.
With a questionnaire, you can collect all of this information in one place without the back-and-forth of phone calls or emails. This is a time-saving way to streamline your client management process, improve client satisfaction, and build customer loyalty. You can even use questionnaires to collect feedback and testimonials once the shoot is over.